Illustration by Alex Castro / The Verge
You pissed off people by somewhat breaking your app, and they’re leaving angry reviews. How can you salvage your reputation? Apple just found one incredibly effective way — get listeners to submit better reviews by interrupting their podcast experience with an in-app prompt to submit a rating.
That’s how the Apple Podcasts app went from a publicly embarrassing 1.8-star score all the way to 4.6 stars in a little over a month without any actual fixes, as developer and App Store watchdog Kosta Eleftheriou points out. And it’s still going up: according to AppFigures data, the app has been getting thousands of ratings every day since November 9th, with the vast, overwhelming majority of them issuing a 5-star score.
How did “Apple Podcasts”…