It looks at data like Popular Times, images from street view, and more. | Illustration by Alex Castro / The Verge
Google has shared how it’s using artificial intelligence, including its restaurant-calling Duplex tech, to try and keep business hours up to date on Google Maps. The company says that if it is confident enough in the AI’s prediction of what a business’s hours should be, it will update the information in Maps.
In a blog post, Google outlines the various factors its AI analyzes to determine whether it should do these updates. First, it looks at when the business profile was last updated, other similar shops’ hours, and Popular Times data to decide how likely it is that the hours are incorrect. For example: if Google sees that a lot of people visit the shop when it’s supposedly closed, that may be a red flag.